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Question:
The developers of "Sonny Music? predict that their new service will be a success. Their prediction is based on their experience of launching an existing service.
(a) Explain and discuss benefits of using marketing research for making marketing decisions, rather than simply basing decisions on previous experience.
(b) List the five stages of the process for planning a marketing research project.
When converting management dilemma into research questions, what issues should be considered and why? Answer A manager when faced with a dilemma is surrounded by numerous
Statement of the Problem in a General Way: First of all the problem should be stated in abroad general way keeping in view either some practical concern or some scientific or intel
explain henry assael model
What types of personal interviewing methods are used in marketing research? Answer Personal interviewing methods used in marketing research are generally classified into i
regression line drawn as y=c+1075x,when x was 2,and y was 239, given that y intercept was 11. calculate the residual
Define international marketing and furnish its features.
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Realisation of Export Proceeds: If an exporter does not realise the export proceeds within the time specified by the Reserve Bank of India, he shall be liable to action in accorda
Q: How personal influence of consumer behavior can create Diffusion of Innovation.? Ans: Products be likely to go through a life cycle. Primarily a product is introduced. S
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