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Question 1:
"A crisis can hit an institution anytime. It is essential therefore to plan and manage a crisis intelligently and forthrightly." Discuss this statement from a PR perspective.
Question 2:
As the Head of the PR team you are planning to train your staff about making effective presentations. Discuss the key issues you will consider to ensure that your subordinates grasp the basic of making effective presentations.
Question 3:
(a) The Director of Human Resources has been offered an interview opportunity on the number-one local TV channel. You're the public relations media specialist. How will you prepare her to do well?
(b) "The Internet hold promises for the future of public relations." Discuss.
under positioning
Question 1: a) Define market segmentation and briefly describe the different bases for segmenting markets. b) Expalin the benefts of targeting to a marketer. c) Explain th
Breakeven Analysis Campbell Soups has set up a factory in Hong Kong at an estimated cost of $3.1 Million. In the first few years of operation, its product line will consist of du
What are Industrial Goods? Industrial Goods: Industrial goods are divided in five categories further. These goods are not directly utilized by consumers: installations, a
Importance of marketing Importance of marketing to the society 1. Delivery of standard of living to the society: main liability of the marketing is to produce goods a
Define the term total quality management. TQM is stands for total quality management: In a strategic context, QM is most accurately categorized as a tactic for carrying o
Role of source help the organization in following manner: 1) Source communication the communication to the target audience. He is the person who starts the communication proces
What are the derived demands in business market and the consumer market? Derived Demands: The demand for several business goods is eventually derived by demand of goods of
2(x + 4) = 30
usefulness of marketing mix in amarket or a even a company
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