B2b e-business model, Business Management

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QUESTION 1

(a) Explain the following terms as used in E-business:

(i) Vortal

(ii) Countermediation

(iii) e-Auction

(iv) Cookie

(v) B2B e-business model

(b) With the aid of a labelled diagram, explain the essential components of an e-business strategy for a B2C organisation.

(c) Outline the elements of the e-business environment for an organisation and explain its relevance to the organisation.

QUESTION 2

(a) What are the characteristics of a virtual organization? Using examples, explain how ecommerce can support the virtual
organization.

(b) List the attributes of m-commerce and explain its advantages. Discuss the limitations of m-commerce.

(c) Explain the term "Customer Relation Management" (CRM) and describe how it may be enhanced with the use of information systems in business.

QUESTION 3

(a) (i) Using a diagram, describe the different elements of an eprocurement system.

(ii) List the benefits of e-procurement that can be achieved using techniques such as e-catalogues, reverse auctions, Electronic Data Interchange and extranet-based systems.

(b) Briefly explain five ways by which an e-business organisation can "keep customers coming back to the company's electronic store front".

(c) E-business and E-commerce allows generation of income through sales, but also provides options for other methods of generation of revenue. Define five other revenue models that e-business provides in generating income.


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