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T arget Market This is the collection or population of customers or consumers that an organization has in mind as the primary audience for its goods or services and to
how can i defined the 7ps in hotel service
The consumer adoption process and its various stages are as follows: Consumer adopts the use of product according to his needs and his own decisions. Adoption process is just li
Concept Development and Testing The third stage in the procedure is concept development and testing. Concepts can take on several forms are following: 1). A product idea is
What is comprised in green or environmental marketing? Green or environmental marketing comprised all activities designed to generate and assist any exchanges intended to sat
how to position the competitors in cross map.
What is the significance of distribution channel? In order to know the marketing channel, this is important to know the reasons for emergence of distribution channels. The main
Explain about the Professional and Direct Purchasing in business market and the consumer market. Professional Purchasing: Products into business markets are purchased usua
How are Indian customers visiting Shoppers’ stop any different from customers of developed western countries?
#ques1. “Consumer mind is a Black Box” –Discusstion..
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