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explain the various approaches that are followed by FMCG companies in test marketing
Q. Measuring the Advertising Effectiveness? Measuring the Advertising Effectiveness The need or significance of evaluating the effectiveness of advertising arises for a numb
What are the Functions of Advertisement in Marketing? Functions of Advertisement: a) Enhance the market potential. b) Increase the sales. c) Communication to target
impact of having inadequate system design in the lead time and engineering cost
Place/distribution is a crucial aspect ofof the marketing mix.discuss this marketing mix variable and show how attention to it product to the consumer.
Elements/Component of print Advertising Copy:- Advertising-Copy is prepared subsequent to combining various components or elements of Ad-copy. Elements and Components of ad-cop
Marketing Information System To perform their marketing responsibilities, marketing managers need excellent deal of information. "Information is power" is a legal statement. I
What is granular disintegration In dry climates a yet another mechanism operates much like frost action, in this process the ground water is drawn to the surface, which on ev
Q. Show the Nature of Customers? Nature of Customers: An appropriate media plan should consider the type or class of consumers for whom advertising is to be done. Different c
QUESTION 1 You have been appointed as a marketing manager for a restaurant selling ‘healthy food' in the city centre. They have asked for your advice on advertising their produ
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