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Steps in the marketing planning plans: in a corporate set up, two levels of planning are in practise 1. Comprehence or overall company planning, and 2. Specific
Importance of media planning One significant role of the marketing manager is media planning. The media events of a business shouldn't be made 'on the spur of the moment.' Rath
prodact mix of lg company
explain the role of the process of marketing in business
Explain, with examples, the idea of a variable pricing policy. Variable pricing includes adjusting prices to increase demand in off-peak periods in the hope of stimulating dema
Importance of marketing Importance of marketing to the society 1. Delivery of standard of living to the society: main liability of the marketing is to produce goods a
Q. What are the Advantages of advertisement? 1) These have long life these aren't easily perishable. 2) It has broad coverage. 3) It tenders geographical selectivity.
explain in short
Question 1 Describe the stages in consumer decision making process Question 2 Define Product line and its strategies Question 3 Write a short notes on Ste
suggest how cultural values, beliefs and behaviour affect m,the marketing mix of a large bookstore chain
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