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promotion technique can benefit an organization by increasing its sales or hitting competitive brands may leave a negative impression on the customers
what is the concept of augmented product
A. Identify the irritants, disappointments and annoyances of the elderly when it comes to health care when they needed them.
Discuss the importance of strategy and good leadership in marketing
what is the sales information systems
various approaches followed by FMCG companies in test marketing
1. In a perfectly competitive world of two individuals, A and B, and two goods, X and Y, if good X is a pure public good and good Y is a private good, a. Derive the Pareto Optim
marketing environment
Question 1: (i). What is the aim of direct marketing? (ii). Explain briefly the features of direct marketing. (ii). Outline 4 reasons why direct marketing has beco
various approaches of test marketing
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