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QUESTION (a) Comment on the generic competitive strategies as proposed by Porter with the use of suitable examples (b) Briefly elaborate, with relevant examples, your unders
factors affecting project life cycle
Ordinal Data: Ordinal data are discrete or discontinuous consisting of categories of variable that are ranked, ordered or compared according to a predetermined standard cl
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A big multinational company wishes to employ a PR manager for all its PR activities. a) What according to you would be the advantages and disadvantages of having its own PR dep
T ools and techniques used for quality assurance All the tools used for quality planning and quality control are used for quality assurance as well. In addition to these tools
(a) Explain the term Public Relations (PR) as per the British Institute of PR and illustrate the relevance and interdependence of i. PR and marketing and ii. PR and adverti
Administration of Questionnaire: Questionnaire and interview schedule require different skills and different considerations for their administration. In the following
In 2001, a Chennai- based two- wheeler major introduced a bonus scheme for its employees. Employees covered under this bonus scheme are evaluated through a three-tier process- (1)
QUESTION (a) Explain the Arbitrage Pricing Theory. In what ways the Arbitrage Pricing Theory is considered to be a superior model. What are its main limitations? (b) Disting
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