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Question 1:
Discuss why new media will have to be created and conventional ones used differently to communicate with the rural consumer.
Question 2:
Give a broad overview of the psychological changes that is happening in India which is deep and not superficial and is changing advertising strategies for ever.
Detailed explanations on ‘Evolving Consumer Segments'
Product related segmentation: Product use situations: one of the important bases is the product use situations. Different customers may use the same product in different use
Pricing sensitivity: Nagle has identified nine factors that contribute to price sensitivity and has also presented various methods or techniques to measure it. The factors that co
i need help
Question 1: You have just been appointed as Food & Beverage Controller of a medium -size hotel and you have been requested to set up a new control system. (i) Explain in d
product mix of the lg company
The cost data of Rooney plc is as follows: - Variable cost : Rs 1,800. Selling Price : Rs 3,500. Fixed Selling and Distribution cost : Rs 1,700,000 per annum
what is concepts of marketing?
comprehensive discussion about promotion and adverising
How is searching the reasons of distribution channels in economics system? Searching: Buyers and sellers are constantly engaged within search for consummation of required
seal-dip pricing
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