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Question 1:
Discuss why new media will have to be created and conventional ones used differently to communicate with the rural consumer.
Question 2:
Give a broad overview of the psychological changes that is happening in India which is deep and not superficial and is changing advertising strategies for ever.
Detailed explanations on ‘Evolving Consumer Segments'
Consumer mind a black box-discus..?
T arget Market This is the collection or population of customers or consumers that an organization has in mind as the primary audience for its goods or services and to
Marketing Marketing involves the right product available in the right place at the accurate time and ensure that the customer is aware of the product. Marketing is necessar
Question: a) Describe four issues that are usually addressed in the Needs Analysis phase in the building-block approach to network design. b) Sketch a typical hybrid star
Ask question #Minimum 100 words should video games companies continue to alter their products to include other function , such as email?accepted#
Role of the environment scanning in the organizations: property used environmental scanning can help to ensure organizational success. The specific organizational roles or functio
Experimentation and Sampling:- Promotion and Strategy – Encouraging Experimentation One of the biggest challenges for a new or recently updated product or brand is getting c
Maturity Stage In the product life cycle the maturity stage is that stage where sales growth slows or levels off. Product managers can have to do more than easily defend their
Question : (a) Explain the term service encounter. (b) With reference to examples of services, discuss the three levels of customer contact services. (c) One tre
Objectives of the personal selling: personal selling has two types of objectives - long termand short term. The long term objectives, which are more or less permanent, are braoder
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