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Question 1:
"Marketing Research is a systematic and planned formal approach to the collection of marketing information." This implies that there is a formal marketing research process. Outline the various stages that are involved in the marketing research process and explain the activities that are carried out at each stage.
Question 2:
The marketing research is a very important element in any organisation's marketing Information System. Examine the role and importance of marketing research within the organisation's Marketing Information System and how it is related with the other elements of the system.
Q. Factors that influence the effectiveness of operant learning ? Numerous factors influence the effectiveness of operant learning. Generally the closer in time the consequen
Rephrasing the Research Problem: Finally the researcher must sit to rephrase the research problem into a working proposition. Once the nature of the problem has been clearly unders
Elucidate quota sampling Quota sampling restricts the selection of sample by controlling the number of respondents by one or more criterion. Restriction generally includes quo
Write a brief note on report presentation. Answer Presentation has become an integral part of most marketing research projects. Most managers are finding it hard to read e
Something unique that you have to tenders. Not necessarily completely unique. You can appear unique by merely packaging your product or service in a unique way. For instance a lawy
Spot Rate : The current exchange rate is usually the spot rate. It is the rate at which most foreign exchange transactions are carried out. If the contract to buy or sell foreign
Extraneous Perils : These are the incidental perils to which the cargo is exposed. These are caused mainly on account of the faults in loading, keeping, carrying and unloading of
Question 1 Write a short notes on: A. Internet Advertising Techniques B. Difference between traditional marketing and e-marketing
from domestic products to skin care product. what will be the marketing plan
INTRODUCTION : You have learnt about export credit insurance in Unit 9. As you know, export business involves exchange of currency of one country for that of another country. This
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