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What is test marketing and various approaches followed by FMCG companies
What is the slope of a line that contains points (2,4) and (-2,-4) ?
Market specialization: Here the firm concentrates on serving many needs of a particular customer group. An example would be a firm that sells an assortment to produce only t
Question 1: (a) What is a communication brief (or a creative brief), and how is it typically outlined? (b) Why is an IMC campaign difficult to evaluate? (c) Explain how
meaning of regional products or definition of regional products
What is position on product features? Position on Product Features: Product may be positioned upon basis of its features onto advertisement might effort to position the p
How should shoppers Stop develop its demand forecasts?
Describe the freeze -thaw activity Repeated cycles of freezing and melting of water in rock called as freeze -thaw activity or frost action widen the cracks and may even split
explain the various approaches better followed by smcg companies in test marketing?
Should video game companies continue to alter their products to include other functions, such as email?
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