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QUESTION 1 (a) Explain the term Market research. (b) Highlight its importance and how it can be used to deal with competitors on the market. QUESTION 2 You have been
Explain in detail about the promotional activities It is hence a persuasive communication and also serves as a reminder. A firm uses different tools for its promotional activ
INTRODUCTION ? CUSTOMER NEED & SATISFACTION LEVEL?
As this course progresses collect examples of promotional materials and advertising from various health related organizations. You can select various media forms but be sure to in
Discuss consumer mind is a black box
building brand equity
Question a >> Describe multinational corporations. How is international marketing different from domestic marketing? Question b >> Though society and culture do not appear to
Apple's revamped ipad will be hard for its competitors to beat ‘When the ipad 1 was launched in 2010, it was dubbed the ‘jesus tablet' because of the quasi religious fervour with w
Difficulties in Evaluation advertising effectiveness There are several difficulties and hindrances in the evaluation of advertisement -effectiveness. The major difficulties are
hi 1. Discuss the functions of marketing beyond advertising and selling 2. and why is it important for non-marketing employees to have a better understanding of marketing function
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