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Advance against Retention Money: Banks grant advances against retention money, which is payable within one year from the date of shipment. The advances granted upto 90 days. If su
Question 1: (a) Define the term "Marketing Research". (b) Marketing Research is classified under Problem identification research and Problem-solving research. Differentiat
Explain about the specific information questions The specific information questions are questions directly associated with research objectives. They mostly involve numerous sca
Write a short note on survey methods. Answer Survey methods tend to be mainstay of marketing research in general. They tend to involve a structured questionnaire given to
When converting management dilemma into research questions, what issues should be considered and why? Answer A manager when faced with a dilemma is surrounded by numerous
what is cost plus pricing nd give some examples of cost plus pricing?
What is perception mapping? Does it differ for each product category?
what is market analysis
Q. What are the Motivational conflicts? Motivational conflicts: _ Positively valued goals means consumers are motivated to approach the goal and will seek out products tha
explain henry assael model
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