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Culture is learned through the following three ways: 1. Formal learning : Parents as well as elders teach children the proper way to behave. For example you have been taugh
Whom do members of a sales force typically represent?
Trans-European Plastics (TEP) is one of Europe's largest manufacturers of plastic household items. Its French factory makes a range of over 500 products that are sold to wholesaler
This brief case study highlights the risks a company might face if it makes the wrong call in relation to its ethical marketing policies. The case study discusses the case of Cadbu
Question 1 Write a short notes on- A. Various types of Research(any five) B. Characteristics of Research Question 2 Expla
Identify three or more of the secondary sources of information available to REI.
What is perception mapping? Does it differ for each product category?
POST-SHIPMENT FINANCE : It may be defined as "any loan or advance granted or any other credit provided by a bank to an exporter of goods from India from the date of extending the
Q. Howard Sheth Model of Buying Behaviour? 1. It indicates how multifaceted the whole question of consumer behaviour is. 2. It offers the framework for including various con
PORT PROCEDURES : Export cargoes can be brought into the port only after the ship has been all owned a berth and declared for loading. Some port authorities in India require the s
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