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The knowledge management plan can be focused on the student's own organization or a selected case study firm (with approval of the lecturer). The intent of the plan is to develop recommended interventions for the organisation, aimed at improving the organisations performance through more effective knowledge management. The target audience for the plan is the CEO and the executive leadership team of the organisation.
The assessment will be based on:
The knowledge management plan should be a minimum of 3,000 words and no more than 5,000 words.
Please note that unlike a typical business report, the expectation is that this report should have elements of academic writing i.e. you are expected to acknowledge by referencing, the sources supporting your arguments.
The following marking framework will be used for this assignment:
Criteria
Weighting = 1
(0-40)
Weighting = 2
(41-70)
Weighting = 3
(71-100)
Analysis and Synthesis
Rudimentary analysis of current situation
Reasonable analysis of current situation
Thorough analysis and synthesis of current situation
30%
Quality and support of arguments for change
Arguments only supported by weak evidence
Arguments are reasonably derived and supported by some evidence
Arguments are well thought out and carefully supported by convincing sources of evidence
Quality of Recommendations and implementation plans
Recommendations are notional and potentially hard to implement
Recommendations are reasonably well thought with thought given to implementation issues
Recommendations are well thought out with an implementation plan that demonstrates their ability to be actioned
Referencing
Little or no referencing of supporting evidence
Reasonable referencing of source evidence used
Referencing drawn from a broad mix of scholarly and business literature
10%
Corporate Identity: This comprises the visual manifestation of the organizations image as seen in the corporate logo, stationery, uniforms, buildings, brochures, and advertisin
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