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Assignment - Leveraging on TikTok to Increase Sales of X Products Memorandum
Description - In today's fast-moving media world, communications strategies must constantly adapt to new media. With this in mind, write a PR plan that adheres to the following:
You work in a company that provides goods and services to the youth market;
You want to launch a new product;
You can only use TikTok/Video reels.
Write up a memo to senior management outlining your plan - what your message should be, how you'd get it across on TikTok, what the timing would be, etc.
I need an example or to find someone famous on the news that demonstrates Defense Mechanism of Projection
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