Write report for hotel on the marketing strategies

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Question

Write a Marketing Plan Evaluation Report. You have been asked to write a report for the hotel on the marketing strategies you developed and how effectively they achieved the company's business goals. Review your Marketing Plan and evaluate it for the following:

• Consistency with the hotel's overall marketing direction

• The level of exposure it has generated for the hotel

• Target market penetration

• Whether it proved to be cost effective in terms of financial and human resources

• Whether it was completed within the established timeframe.

Reference no: EM133654508

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