Write initial summary of the article - shows an analysis

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Reference no: EM131791932

Write initial summary of the given article.

The criteria to be followed when summarizing articles

Stated Purpose of Article
State purpose of article is described accurately, and importance of the topic is explored

Methodology
The research methodology is clearly define
Research Findings
Shows an analysis and synthesis of results 
Review of Article
Major points selected and discussed

Clarity of explanations
All explanations clear and easy to understand, factually correct

Organisation of writing
Well organized, demonstrates logical sequencing and structure.

Article - Know Your Customer: How Salesperson Perceptions of Customer Relationship Quality Formand Influence Account Profitability by Ryan R. Mullins, Michael Ahearne, Son K. Lam, Zachary R. Hall,& Jeffrey P. Boichuk

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The present research could provide an insight and guidance regarding the benefits of such effective customer relationships. The quality of such relation is vital and by combining such perceptions with the quality of traditional relation it can give a better guidance further.

Reference no: EM131791932

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Reviews

inf1791932

7/3/2018 6:28:46 AM

Thanks experts team.. hope I will be getting HD in this assignment.. will be asking a lot of assignments help from you guys in future as I have just started taking graduation. thanks

len1791932

1/2/2018 12:46:43 AM

I want proofreading marketing Attached to you the article and an initial summary of some points that We would like you to see it and correct it , whether written error or errors extracted from Article. Note: Attached to you the criteria to be followed when summarizing articles

len1791932

1/2/2018 12:46:06 AM

Rubric for Article Criteria Points Score Comment Stated Purpose of Article State purpose of article is described accurately, and importance of the topic is explored 2 Methodology The research methodology is clearly define(' 3 Research Find ings Shows an analysis and synthesis of results 3 Review of Article Major points selected and discussed 3 Clarity of explanations All explanations clear and easy to understand, factually correct 2 Organisation of writing Well organized, demonstrates logical sequencing and structure. 2

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