Write down a paper with 1050 words in which you determine

Reference no: EM13461961

Write down a paper with 1,050 words in which you determine the environmental factors which affect global and domestic marketing decisions of PepsiCo. Address the following as they relate to organization's marketing decisions:

• Analyze the influence of global economic interdependence and the effect of trade practices and agreements.

• Examine the importance of demographics and physical infrastructure.

• Analyze the influence of cultural differences.

• Examine the importance of social responsibility and ethics versus legal obligations.

• Analyze the effect of political systems and the influence of international relations.

• Analyze the influence of the Foreign Corrupt Practices Act of 1977, and the influence of local, national, and international legislation.

• Explain the effect of technology.

Reference no: EM13461961

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