Write down a paper on a company of your choice and describe

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Reference no: EM13464670

Write a paper on a company of your choice and discuss the market segmentation within that industry along with the target market for the company and the selection process for that target market.

Required Elements:

a) No more than 2100 words

b) Include demographic, psychographic, geographic, and behavioral characteristics for the target market(s) for your selected company.

c) A positioning statement for the company with careful consideration of their brand and strategy

d) Paper is consistent with APA guidelines.

Reference no: EM13464670

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