Write an introduction with a detailed description of company

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Homework: Modified SWOT Analysis

Successful businesses regularly analyze their processes to ensure they're operating as efficiently as possible and maintaining their competitive advantages. Although you can assess a company in many ways, a common technique is the SWOT analysis. In this homework, you will practice using a SWOT analysis to better understand the factors involved in making business decisions that promote sustainable competitive advantage.

• Select and research a company from the 2019 Fortune 500 list that demonstrates a sustainable competitive advantage in the marketplace.

• Evaluate the selected company's sustainable competitive advantage using the SWOT analysis technique.

Write a 700 to 1,050 words modified SWOT analysis that includes the following:

A. An introduction with a detailed description of the company

B. A SWOT analysis diagram that includes strengths, weaknesses, opportunities, and threats

C. An evaluation of how specific internal factors (strengths and/or weaknesses) support and/or promote a competitive advantage; examples may include:

D. Financial, physical, or human resources

E. Access to natural resources, trademarks, patents, or copyrights

F. Current processes (employee programs or software systems)

G. An evaluation of how specific external factors (opportunities and/or threats) support and/or promote a competitive advantage; examples may include:

H. Market trends (new products or technology advancements)

I. Economic trends (local and/or global)

J. Demographics

K. Regulations (political, environmental, or economic)

L. Conclusion with an evaluation of how the company has retained its competitive advantage.

Reference no: EM133463995

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