Reference no: EM132307142
Article- PepsiCo offers to settle with Indian potato farmers after backlash By Benjamin Parkin, Delhi.
Requirement:
You are asked to write a short opinion piece about the case (1100 words); much like the opinion pieces you find in news papers, on LinkedIn or on other social media.
You are expected to build a strong argument. Before you start writing, do your research, analyze the situation, identify the stakeholders, draw out the moral issues and approach them from different angles to form your opinion; then start writing.
There is no need to for academic references. Only use the case provided.
Pretend you write for a well educated audience, but not well-versed in ethical theory. You can either explain concepts when you use them or paraphrase them. E.g. you can refer to Kant's Universal Law and explain what it is; that for a deed to be presumed moral, the deed should make a good universal rule.
Or you paraphrase: Instead of saying "from a utilitarian perspective" you can say "If we look at the consequences of this action, not only for X but for all stakeholders, ..." etc.