Reference no: EM132514021

Assignment Aim

Part 1 Overview

As a Business Intelligence (31) consultant you would typically write a proposal for the CEO of an organisation detailing the product (dashboard) you will build for them.

If the CEO accepts your proposal, then the organisation would pay you to do the work and you would build the dashboard according to your proposal specifications. If the CEO doesn't accept your proposal, you won't have a job.

This assignment prepares you for this real-world process by being completed in two parts:

Assignment Part 1: Pitching for the lob

Part 1 is to write a 2,000 word proposal for the CEO of an organisation, detailing the dashboard you will build for them by identifying a key priority and supporting questions that will help them understand and plan for that priority.

In Part 1 you will also provide an example of the dashboard you would build if you got the job, but you will do the actual dashboard building in Part 2 (you have to get the job first!).

Assignment Part 2: You've won the Jobl Now you have to build the dashboard Part 2 is to put your money where your mouth is!

In Part 2, the CEO from your chosen organisation in Part 1 has given you the job and you will build a working dashboard from the priority, supporting questions and dashboard design you proposed in Part 1. You will build the dashboard using Tableau and the data you identified in Part 1. The CEO will be amazed at your talent and dashboard you deliver - as will we

The proposal and dashboard together will give you practice with a real-world business intelligence project. You will also develop:

1. Your knowledge and skills in using data that is specific to the degree you are doing;

2. Your ability to show how data is relevant and useful. Data (and so Business Intelligence) is used in all jobs, all organisations and all sectors, as well as complex areas such as climate change, personal relationships and organisational culture; and

3. Your ability to understand your readers perspective and needs and being able to respond to those needs. Business Intelligence provides a means to see and understand a business problem and when done well, reveals new solutions the organisation didn't even consider.

The Four Steps to Building a Dashboard
Building a working dashboard comes from completing 5 major steps:
1. Choosing an organisation of interest;
2. Identifying a priority for that organisation;
3. Identifying questions that support this priority by showing insight (not a final answer);
4. Obtaining data to visualise these insights, including dealing with data quality issues and joining the data; and
5. Building visualisations of the data to provide insights into the priority.

In Assignment Part 1 you will need to complete Steps I, 2 and 3.
Step 4 involves data so you will start this step here in Assignment Part 1 and complete this data step in Assignment Part 2, when you build the working dashboard (Step 5).

A visual summary of the dashboard-building process is in Figure 1. Steps 1 + 2 are your starting point for any organisation. The supporting questions, which you will produce in Step 3 of Assignment Part 1, are designed to shed insight into the priority - not provide a definitive answer. In this part of the assignment you will write questions you believe support the organisation and its priority, with these questions supported in terms of available data.

Attachment:- Pitching for the lob.zip