Write a paper on cultural environments of global markets

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Reference no: EM133202933 , Length: 10 pages.

Assignment: International Marketing Paper

The reflection assignment is 10 to 12 pages paper based knowledge gained in the course. One topic is selected by the student from the following topics: Cultural Environments of Global Markets, Global Market Opportunities, and Global Market Strategies. The topic is then illustrated using a current event article from a credible trade source (i.e. Wall Stree Journal, etc.). Then, the student will connect the relevance of the topic area selected to a minimum of eight scholarly peer-reviewed journal sources. The paper should follow a simple format including: Introduction, Topic Definition, Event Description, Analysis of Sources (compare and contrast viewpoints from journals), and Opinion (last paragraph - what do you think...). The body of the paper needs to be at least 10 full pages in length (not including title page and reference page). The written work must strictly follow APA format and exhibit critical thinking commensurate with graduate education.

 

Reference no: EM133202933

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