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Question: Write a memo to Starbucks'' CEO with an internal analysis of the competitive advantage of Starbucks. Include a brief activity analysis (based on either a value chain or value network approach) and/or a resources and capabilities analysis to clearly highlight two key issues for the CEO:
1. What main internal features/ strengths (sets of activities or resources/capabilities) is Starbucks' competitive advantage built on?
2. What barriers to imitation (or replication) exist that will ensure that Starbucks' competitive advantage will be sustained in the long run?
Discuss the various levels and types of strategies the firm may use to maximize its competitiveness and profitability. Outline a communications plan the company could use to make the strategies you recommend above known to all stakeholders.
Write a draft of no more than 1,800 words of the strategic plan for your organization, including the following: Implementation plan Objectives Functional tactics, Action items
Brief overview of the key points you plan to make in your paper - present the actual comparison and contrast between BAA's approach to the Balanced Scorecard and more traditional approaches.
Describe the business-level strategy of Victory Motorcycles to determine whether you believe the strategy is appropriate to offset forces in the industry.
Traditional strategies for going global start with a mindset of taking the company's best products or services to other countries. But some companies are taking a different tack - one that involves a business model grounded in globalization.
Amazon Studios is branching out from television series to movies, with plans to begin producing and acquiring original movies for theatrical release and video streaming.
Identify an organisation which would benefit from the application of these ideas and explain how the ideas should be applied.
Analyze the strategies that the internal leadership of both Apple and Samsung has taken to discourage unethical behaviors. Provide at least three (3) examples of such leadership in action from both companies to support the response
Review of the strategic options available to the company, evaluation of those options and recommendations for future strategic direction.
Report focusing on Your SME or alternatively, the following allocated businesses: glide-utilities and talonoutdoor - conduct your own research
In a fast-paced work environment, technology and processes are constantly changing. What challenges have you faced on the job related to organizational change?
For example, you could explore topics such as strategic group mapping; evaluating the use of various competitive strategies; the connection between generic and "grand" or "line-of-business" strategies; etc.
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