Write a brief but detailed report on advertisement

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Reference no: EM133518877

Marketing Concepts

Question: Pick a large, well known video advertisement/commercial and write a brief but detailed report on it. Look at how the advertisement was implemented. FOCUS on the advertisement not the company:

Target market: specific segments being targeted
Objectives of the ad: awareness/retention
Product type: need or want
Demand: niche or wide audience
Implied brand equity: quality, price, value proposition
Effectiveness: personal opinion
Follow up ad campaigns: was the idea continued or not
What would you have changed?

Submit your detailed written report, 600-700 words.

Looking for analysis of the ad from a marketing perspective; understanding who the market is will dictate how you best perceive to capture their attention or build the relationship with your customers!

Reference no: EM133518877

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