Write a 2800- to 3500-word paper explaining each of the

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Reference no: EM13395768

• Develop a product launch plan for two markets (domestic and international).
• Write a 2,800- to 3,500-word paper explaining each of the following elements in your team’s Product Launch Plan: Post completed assignment in the Assignment Forum

o Product description
o Product positioning
o Targeting
o Market needs
o Market potential and market growth
o Company SWOT analysis (include analysis from both countries chosen)
o The competition
o Marketing objectives and marketing strategy
o Pricing
o Marketing communication (including public relations)
o Distribution strategy (domestic and international market entry)
o Marketing research conducted for the plan

• Format your paper according to APA standards and Professional Report Writing Format

Reference no: EM13395768

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