Would you encourage potential employers, customers or client

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Reference no: EM133494048

Case Study: As part of your profile, you will write at least three online articles or blog entries that follow the guidelines for writing for the web, including the capacity for linking to a variety of online media. The purpose here is to think reflectively about current trends and topics being discussed in the broader business world outside of class, to engage more thoroughly with your own discipline and to begin to establish your sense of authorship on the web.

Topics: Topics within your major or field work best, but they don't have to be - the purpose here is to show you are reading respected news sources and have intelligent things to say. The guiding principle will be this: Would you encourage potential employers, customers or clients to read your blog entries?

Mechanics: These online articles should follow the conventions for writing for the web and effective visual rhetoric, including

  • Prominently-placed main points, logical and obvious organization and short paragraphs (25-35 words).
  • Well-written, thoughtful discussion of at least one referenced (and linked) online text. (Value-added posts will include additional links to credible and relevant sources.) Each entry should be between 200-400 words.
  • Conversational, but still professional, tone.
  • Attractive and compelling design, including an informative, interesting title and at least two headings to increase readability and accessibility.
  • At least one relevant image, appropriately captioned and/or explained (unless it is obviously decorative). Visuals should be linked to their original sources.

 

Reference no: EM133494048

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