Would you consider the companys servicescape lean

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Reference no: EM133532362

Question 1. A servicescape has three principal dimensions: (1) ambient conditions- sight, sound, smell, touch, and temperature; (2) spatial layout and functionality-how furniture, equipment, and office spaces are arranged; and (3) signs, symbols, and artifacts-the more explicit signals that communicate an image about a firm.

Question 2. Name a major (well-known, large) Uzbekistan service company of your choice (as Airline, Hotel, Restaurant Chain, etc.). Describe each of three principal dimensions of the company's servicescape. Would you consider the company's servicescape lean or elaborate? Would you consider the company to be a high-contact or a low-contact system?

Reference no: EM133532362

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