Reference no: EM133505603
View the Video "Hot Coffee" about the McDonald's case.
Woman Burned by McDonald's Hot Coffee, Then the News Media | Retro Report | The New York Times - YouTube
1. A) Why didn't Stella put the coffee cup down before opening the lid? B) Did she buy the coffee at the drive through?
2. What damages did Stella want originally, and what did she want the company to do?
3. What did the jury award Stella and why was it so much more than she originally claimed? How far was Stella liable for contributing to her injuries?
4. What details about the case get misreported by the media and why? Give an example of misreporting, How & why was the case used in comedy shows?
5. How far would Utilitarian ethics justify McDonald's refusal to settle the case?
6. Explain why and in what way the case illustrates Kantian ethics being ignored?
7. What benefits did all of us gain from this case, as fast-food consumers?
8. Hot coffee is provided to billions of customers by McDonalds. Explain how the company's ethical obligations toward consumers are frequently underpinned by issues of law, risk management, quality control, PR concerns, and, knowingly or not, by ethical theories.
9. Detail the various ethical & legal obligations Quick Burger, a fast-food company, might have in the following situations that occurred recently in its fast-food stores:
a. Ted throws the coffee he just bought into the face of Larry, who is in the line waiting to be served.
b. Alice is injured by coffee she purchased, after a small defect in the coffee cup leaks hot fluid over her.
c. Carmen gets sick after she drinks a cup of coffee bought by Jose.Apparently, the coffee is made with contaminated water.
10. Imagine you were the manager of McDonald's in Stella's case. What ethical arguments might a) justify, or b) discourage your making a settlement with Stella at an early stage before the case goes to court.
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