Will be provider of low cost mortgage services

Assignment Help Business Management

Reference no: EM13110724

Q. 3-5 page paper describing a marketing plan for McBride Financial Services. In completing the assignment, consider the following:

Illustrate what market research would you undertake?

Illustrate what types of media would be used?

Illustrate what are McBride's target markets?

The considerations for McBride to conduct a portion of their marketing on the Web

Be sure to explain your reasoning.

Info about McBride:

McBride Financial Services is a start-up regional mortgage lender headquartered in Boise, Idaho. The organization will specialize in conventional, FHA and VA loans for home purchasing and refinancing. The industry intends to expand its operations into Wyoming, Montana, North Dakota and South Dakota. Will be provider of low cost mortgage services. Upon credit approval we will provide, Credit Report, Home Inspection, Appraisal, A Mortgage at the lowest rate available. All at a fixed price of $1,500!

Reference no: EM13110724

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