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Why would a company want to measure share of customer

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Reference no: EM132400766

Misleading advertising material created to look like regular news stories or social media is known as?

A. relationship marketing

B. place marketing

C. permission-based marketing

D. cause-related marketing

E. native advertising

Marketing analytics strives to establish? (a)_____________, so that all data is kept in a centralized place.

A. unified data layer

B. structured data

C. share of customer

D. cleansed data

E. key performance indicators

Why would a company want to measure share of customer?

Should companies open themselves up to criticism by being active on social media?

AS for ethical Considerations: Is it ethical to observe shoppers for the purposes of marketing research without their knowledge and permission?

Reference no: EM132400766

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