Why would a company want to join a global strategic alliance

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Question: Why would a company want to join a global strategic alliance rather than function as an individual entity in international operations? What do you see as the potential advantages and disadvantages of international alliances? Why would a company want to join a global strategic alliance rather than function as an individual entity in international operations? What do you see as the potential advantages and disadvantages of international alliances?

Reference no: EM131913393

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