Why would a brand like pringles redesign its packaging

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Question 1 - First discussion Read article - Mr. Pringle gets 'glow up' for snack brand's first packaging refresh in 20 years by Peter Adams, then respond to one of the prompts below.

Why would a brand like Pringles redesign its packaging?

How does a product's packaging influence your perception?

What challenges does a 167 year-old brand face and how can packaging help to resolve them?

Question 2 - Some companies invigorate old products in order to keep them at the forefront of customer consciousness. Kimberley-Clarke recently launched a new toilet paper that added Aloe and vitamin E into its product. In what ways do other manufacturers improve classic products to keep them relevant?

Reference no: EM133281344

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