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ABYZ Company is a successful Australian business. Currently, it manufactures within Australia and exports its products to numerous overseas markets. As Brazil is one of ABYZ's major export markets, the company is planning to set up manufacturing in Brazil through foreign direct investment (FDI) to replace its current strategy of exporting to Brazil from Australia. From the perspective of ABYZ Company, discuss why the use of FDImight be more appropriate than exporting.
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