Why the company with a successful differentiation strategy

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Question: "When looking for backpacks, students have a large variety of choices. Once a student decided on a backpack from The North Face, a company that successfully uses a differentiation strategy, while another student selected a backpack from Walmart, a company that uses a successful cost leadership strategy. Which of the following is NOT a reason why the company with a successful differentiation strategy for the backpack was selected?" The North Face backpack will have a longer useful life span. The North Face backpack will hold up better than the Walmart backpack. The Walmart backpack was more affordable. The North Face backpack has a strong reputation. The North Face backpack will protect the laptop better.

Reference no: EM133378343

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