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Part 1
"You own a company that employs about two hundred people in Maine to produce hockey sticks. Why might you decide to outsource your production to Indonesia?
Would closing your plant and moving your operations overseas help or hurt the U.S. economy? Who would be hurt? Who would be helped?
Now, armed with answers to these questions, ask yourself whether you would indeed move your facilities or continue making hockey sticks in Maine. Explain your decision."
Part 2
Role play: Imagine you are a business executive and wanted to prepare for the future global business marketplace.
Based on the chapter readings, and the Emerging Middle Class- Changing Global Marketplace video, what would you do to prepare? Be sure to explain your answer and cite your sources.
what are examples of the pros and cons of primary and secondary data in the marketing research process?
There are many factors that help the growth of the economy, but two of these factors are more important for economic global growth. What are the dangers slowing down economic growth?
Review the case study 21; " Late confession" from the textbook and discuss the ethical issues involved in this case and explain how you would analyze the case. use template evaluating the case study
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Propose a speech that you would give to a friend in an elevator summing up the contents of this course. Discuss how you plan to apply these concepts.
Think about your classmates in this course. Can you classify them into different segments with specific names? What is your major segmentation variable? Could you effectively market products to these segments?
What is the difference between good and bad strategies as discussed in the video?
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