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Why is twitter struggling

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Reference no: EM131189451

Please analyze Twitter and respond (short and clear answer, no need to write official paper):

1. Why is Twitter struggling?

2. What role do industry and firm effects?

3. WHat grade would you give Dick Costolo? (Twitter's CEO 2010-2015)

4. Why is crafting a good strategy at Twitter so difficult?

Please, take in consideration business strategy, factors that affect performance, industry conditions, opportunities, experience, how was the business strategy designed (consistency, environment, etc.)

Reference no: EM131189451

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