Why is technology in marketing relevant today

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Reference no: EM133381896

Questions:

Why is Technology in Marketing relevant today and what has changed in the last 20 years in the way companies communicate to their audiences, customers, leads etc?

Describe a Digital marketing funnel and some technology tools you might use at different steps of the funnel?

Describe some metrics that are being used in Digital Marketing? Choose at least 4 and describe what they measure.

Reference no: EM133381896

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