Why is technology important in international market research

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Reference no: EM133329991

Assignment:

International Trade Research and Analysis

Description - This assignment is an exploratory review conducted to have a better understanding about the topic below.

Topic - The topic for this final assignment is "Technology to Assist International Market Research"

Problem - The purpose of this exploratory review is to answer the question:

"How can technology resources be used to research international markets?"

Learning outcome - At the end of this research, the student should be able to identify and describe, using examples, the technological resources, activities, and processes that can be applied to improve international market research processes.

Content - The basic content of this assignment should answer the following questions:

  • Why is technology important in international market research?
  • How technology is used in international market research?
  • What is the role of technology in today's market research?
  • How can technology be applied to assist market research processes such as gathering, storing, processing, and using market information?
  • The research should include specific examples and real business cases to describe, support or explain the assignment's content.

Reference no: EM133329991

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