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Case study: Google, Apple, and Facebook Struggle for Your Internet Experience
1. Compare the business models and core competencies of Google, Apple, and Face
2. Why is mobile computing so important to these three firms? Evauluate the mobile strategies of each firm
3. What is the significance of search to the success or failure of mobile computing? How have apple and Facebook attempted to compete with Goggle? Will their strategies succeed?
4. Which company and business model do you think is most likely to dominate the internet and why?
5. What difference would it make to a business or to an individual consumer if apple, google, or facebook dominated the internet experience? Explain your answer.
PICK AND ONLY ANSWER JUST ONE OF THESE CASE STUDY QUESTIONS
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