Why is it that someone who perceives the innovation

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Question: This question asks you to consider three perceived attributes of innovations: relative advantage, compatibility, and complexity. For EACH attribute, please answer the following:

(a) Why is it that someone who perceives the innovation as having a high degree of this attribute will be likely to adopt the innovation?;

(b) Why might someone else perceiving the same innovation as having a low degree of this attribute?;

(c) Give a personal example (i.e., not from the reading) of an innovation for which you and someone else had differing evaluations of this attribute.

Reference no: EM133549096

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