Why is internet an attractive marketing arena for business

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Q1) One B2B marketer used a lot of silliness to increase its Web traffic tenfold and generate thousands of sales leads starting a viral phenomenon which went from a wacky idea to revenue-generating success. This is one of the first examples of a successful viral marketing campaign.

1) Why is the Internet such an attractive marketing arena for businesses?

Reference no: EM1357544

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Why is internet an attractive marketing arena for business : One B2B marketer used a lot of silliness to increase its Web traffic tenfold and generate thousands of sales leads starting. Why is the Internet such an attractive marketing arena for businesses?

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