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Why is ge so interested in reverse innovation

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Reference no: EM132458350 , Length: word count :- 650

Address the following in your paper:

Question 1: What are the similarities and differences between GE's traditional innovation and reverse innovation?

Question 2: Why is GE so interested in reverse innovation?

Question 3: What are the main concerns that prevent Western MNEs from aggressively investing in emerging economies? What are the costs

Question 4: if they choose not to focus on emerging economies?

Question 5: Why is a leading US MNE such as GE afraid of emerging multinationals from emerging economies?

The requirements below must be met for your paper to be accepted and graded:

  • Write 650 words using Microsoft Word in APA style

Reference no: EM132458350

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