Why is customer service so important in retailing

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Reference no: EM133367635

Questions:

1. Why is customer service so important in retailing?

2. Should online customers expect the same type of service that bricks-and-mortar customers get from retailers selling similar merchandise? Explain the reasoning behind your answer.

3. Deceptive pricing harms not only the consumer, but also competition. Agree or disagree and explain your reasoning.

4. Explain the difference between an explicit code of ethics and implicit code of ethics. Why is it important for retailers to develop a code of ethics?

 

Reference no: EM133367635

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