Reference no: EM133581679
Homework: Analytical Research Report about Amazon Strategy
Overview of Homework
Your entire team will be assigned one topic from the six topics listed below. While this is an individual homework, your team will provide support and feedback throughout. If you have questions about the report, please ask me early. Allow yourself generous amounts of time for this homework and work each week on it. Writing and revising take time.
Purpose of Homework
A. Apply your knowledge of organizational writing/communication.
B. Demonstrate information competence through library database research and through the integration of data to bolster persuasive arguments.
C. Analyze a business problem, and propose and analyze justifiable business solutions based on researched data.
D. Demonstrate literacy skills by producing a professional, business report.
Step I: Choosing your audience
Choose a company to be the audience of your report. Research about the company. You will address your letter of transmittal to the board of directors of this company. This will be your audience. Keep them in mind throughout your report. The company does not need to have your particular business problem in reality.
Step II: Researching your topic and creating a workplan outline following the guidelines from the librarian, research your topic. Use subject term searches and consult databases with credible articles. Create a workplan outline. Overall, your outline should provide a clear, logical structure for your report. It should help your audience to follow your report's research and findings.
Amazon Strategy Companies know that no industry is safe from Amazon's relentless ambition. From retail to medical care, ocean freight shipping, gaming, hair salons, to many other industries; Amazon continues to have an impact. It seems everywhere you look, there is a concept, technology, or operational philosophy that was introduced by Amazon. Company X has asked you to help it implement a few of these Amazonation strategies, to cater to the growing needs of an evolving consumer base.
Question A. What are Amazon's success strategies? What is Amazonation?
Question B. Why is Amazon a growing concern for other companies?
Question C. Are there benefits or drawbacks in adopting Amazon's strategies? If so, what and why?
Question D. Who engages in the best practices and what are the lessons learned?
Question E. How could the company implement these strategies?
Question F. What criteria would the company need to develop to ensure success?