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Why is a good target audience for the product

Assignment Help Marketing Management
Reference no: EM132421292

Question: Analyze your decision-making process for the persona you created. Why is he/she a good target audience for the product?

Question: How has focusing on this persona helped you better understand how to target your offering? What are some pitfalls you see of using personas, and how can you avoid them?

  • Tie in marketing concepts from your readings and resources throughout the week.
  • This paper should be written as an academic analysis of your strategic decision-making process. The final result will be a 2-3 page critical analysis, written in APA style, with references appropriately cited. Cover page and bibliography do not count toward required length.

Reference no: EM132421292

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