Why have starbucks customer satisfaction scores declined

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Keep it short and simple please: Starbucks

What factors accounted for Starbucks’ success in the early 1990s and what was so compelling about its value proposition?

Why have Starbucks’ customer satisfaction scores declined? Has the company’s service declined or is it simply measuring satisfaction the wrong way?

Should Starbucks make the $40 million investment in labor in the stores? Defend your recommendation?

Reference no: EM132306280

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