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Discusses the importance of customer service and personal selling. Salespeople are supposed to assist customers in the decision making process, yet the term "salesman" often brings us thoughts of unhelpful, annoying, or pushy personnel. Watch the YouTube video "Annoying Car
Then, answer these questions:
Question 1: Why do salespeople often get a poor reputation? Where do they go wrong? Why do car salesmen get the worst rap of all?
Question 2: What makes an excellent salesperson? What types of goals should salespeople and their companies have?
Question 3: After reading Chapter 14, how has your perspective on personal selling changed?
Describe how the bank reconciliation can be used as an internal control tool for cash. Should the same person who receives cash payments.
Have you recently had an experience like the first scenario and Have you had an experience like the one demonstrated in the second scenario
What your chosen company/brand is not doing well in terms of digital marketing strategy.
Reading about Net Present Value (NPV) for this module, you probably thought of it as a technique used only by corporations.
Identify a Consumer Product you are familiar with in the market. Describe the product level of Orajel toothpaste.
Identify a new product that you have seen introduced recently that totally failed in market. What could have been done differently in new product development
You should relate your work to earlier "normative" perspectives of PR and suggest why the recent socio-cultural turn is useful for PR practice and research. You can use case studies, newspaper articles and topical events as well as contemporary
The Thesis statement should be on page 2 of the document. A thesis statement will guide the paper, so be sure to write a thesis that states what areas you will.
the discussion board db is part of the core of online learning. classroom discussion in an online environment requires
Describe and evaluate a company's pricing and retail strategy. Include analysis of the current market situation and the competitive strategy
Students are required to develop a Consumer Behaviour Report to be submitted to the Managing Director of a Medium to High Involvement Brand/Product of your choice to outline the key issues facing the company in terms of consumer behavioural issues..
Understanding consumer behavior is essential to the contemporary advertiser. Browse the websites listed below, keeping in mind what you learned about culture.
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