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Why do major companies rely on celebrity endorsement

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Reference no: EM133183913

Why do major companies rely on Celebrity Endorsement as a Marketing Strategy.

1. Name your celebrity (athletic, movie, television, etc.)

2. Explain why they would have an influence on people buying the product they are supporting.

3. Explain why or why you don't support buying the product they are supporting.

4. If you were a public figure, how would you go about getting the public's attention to purchase products you represent.

5. Provide at least 2 references to support information in your assignment

Reference no: EM133183913

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