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Why do firms conduct product testing

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Reference no: EM132993845

Why do firms conduct product testing?

A. To determine potential profitability of the product

B. To allow for gradual commercialization over time

C. To ensure the prototype meets performance requirements

D. To determine how well the product fits in with the goals of the organization

E. To determine the potential mesh with the firm's objectives

Reference no: EM132993845

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