Why do companies decide to enter a foreign market

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Reference no: EM131033496

Why do companies decide to enter a foreign market?

To capture economies of scale in product development, manufacturing, or marketing

To raise input costs through greater pooled purchasing power

To decrease the rate at which they accumulate experience and move up the learning curve

To concentrate risk within a broader base of countries, especially when sales are down in one area and the company can undermine sales elsewhere

To exploit the natural resources found within its home market

Reference no: EM131033496

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