Why did walmart fail to achieve similar success in europe

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1.) Why has Walmart viewed international expansion as a critical part of its strategy?

2.) What did Walmart do to enable the company to achieve success in Canada and Latin America? Why did Walmart fail to achieve similar success in Europe?

3.) What should Walmart do - or not do - to help ensure that the company achieves success in China and India.


American Psychological Association. (2012). Publication Manual of the American Psychological Association 6th. Edition, 2nd printing. Washington D.C.: American Psychological Association.

Ball, D. A., Geringer, J. M., McNett, J. M., & Minor, M. S. (2013). International Business The Challenge of Global Completion (13th ed.). New York: McGraw-Hill/Irwin.

Reference no: EM13937684

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